Comparison Of GoHighLevel vs Linktree | Which One Is Best in 2025
Struggling to choose the right tool to manage your online presence or marketing campaigns? Don’t worry, this guide will help you decide between GoHighLevel vs Linktree. Your choice depends on your needs: if you’re a creator or influencer looking to share links via a single, polished page, Linktree is a great fit. However, if you’re an agency or business needing a comprehensive platform for CRM, funnels, and multi-channel marketing, GoHighLevel is the superior choice.
For more insights, check out this detailed comparison of GoHighLevel vs Linktree.
Basics You Must Know in GoHighLevel vs Linktree
Contents
Your decision hinges on your business goals and operational needs. Consider these key questions to guide your choice:
- What type of marketing are you focusing on (e.g., link management or full-scale campaigns)?
- Are you a beginner or an experienced marketer?
- Do you need a platform for solo use or team collaboration?
- Are you managing multiple clients or focusing on a single brand?
These points will clarify whether GoHighLevel or Linktree aligns with your objectives.
GoHighLevel vs. Linktree – Target Audience and Platforms
This detailed comparison of GoHighLevel vs. Linktree covers every aspect to help you make an informed decision. GoHighLevel is designed for agencies and businesses, offering an all-in-one platform with CRM, funnels, and automation. Linktree, used by over 70 million creators, is tailored for influencers and individuals needing a simple link-in-bio page. I’ve tested both platforms extensively and consulted expert users to provide an unbiased overview based on real-world feedback. Below is a properties table summarizing their key differences.
| Properties | GoHighLevel | Linktree | Winner |
|---|---|---|---|
| Ease of Use | Functional interface with a steeper learning curve for beginners. | Simple, beginner-friendly interface for quick link setup. | Linktree |
| Platform Availability | Web, iOS, Android (white-labeled apps on higher plans). | Web, iOS, Android (no white-labeling). | GoHighLevel |
| Marketing Features | Multi-channel (email, SMS, WhatsApp); advanced funnels and automation. | Basic link management for social media and websites. | GoHighLevel |
| CRM Capabilities | Robust CRM with pipelines, segmentation, and call tracking. | No CRM; basic contact collection via forms. | GoHighLevel |
| AI Features | AI for automation, answering services, and content creation. | No AI features; basic link analytics. | GoHighLevel |
| Social Media Integration | SMS/WhatsApp integration; basic social planner. | Direct links to Instagram, TikTok, YouTube. | Linktree |
| Price | Starts at $97/month; unlimited contacts/users. | Free plan; paid plans up to $24/month. | GoHighLevel |
Overview of GoHighLevel vs. Linktree
GoHighLevel and Linktree serve distinct purposes. GoHighLevel is an all-in-one platform trusted by over 60,000 agencies and 1.2 million businesses, offering CRM, funnels, email/SMS marketing, and white-labeling. In 2022, agencies using its SaaS Mode generated over $96 million in revenue. Linktree, on the other hand, is a streamlined link-in-bio tool ideal for creators, influencers, and small businesses needing a single page to share multiple links. Below is a detailed feature comparison to highlight their strengths.
| Feature | GoHighLevel | Linktree | Winner |
|---|---|---|---|
| Funnel Building | Drag-and-drop builder with Snapshots for full marketing funnels. | No funnel building; single link-in-bio page. | GoHighLevel |
| Email Marketing | Templates, automation; ~20% below-average deliverability. | No email marketing capabilities. | GoHighLevel |
| Multi-Channel Marketing | Email, SMS, WhatsApp, voicemail drops, Facebook Messenger. | Links to social platforms; no messaging features. | GoHighLevel |
| CRM Functionality | Advanced pipelines, segmentation, call tracking, reputation management. | No CRM; basic contact forms. | GoHighLevel |
| White-Labeling | Full white-labeling with custom domains and apps. | Limited branding with themes and colors. | GoHighLevel |
| Analytics & Reporting | Detailed campaign, funnel, and client dashboards. | Basic link click and engagement analytics. | GoHighLevel |
| Content Management | Website builder for funnels and landing pages; custom domains. | Single customizable link-in-bio page. | GoHighLevel |
| Course Creation | Membership sites with templates, quizzes, unlimited hosting. | No course creation; links to external platforms. | GoHighLevel |
| Reputation Management | Collects/manages reviews from Google, Facebook, Yelp. | No reputation management features. | GoHighLevel |
| Automation Workflows | Advanced workflows for multi-channel campaigns. | No automation; manual link updates. | GoHighLevel |
| API Access | Available on all plans; supports custom integrations. | Limited API on higher-tier plans. | GoHighLevel |
| Social Media Tools | SMS/WhatsApp integration; basic social planner. | Direct links to Instagram, TikTok, YouTube. | Linktree |
| Mobile App | White-labeled iOS/Android apps on higher plans. | Basic iOS/Android apps for link management. | GoHighLevel |
| Scalability | Unlimited sub-accounts and contacts; agency-focused. | Limited to link management; no client scalability. | GoHighLevel |
| Customer Support | 24/7 live chat, email, phone; concierge migration. | Email support; priority for paid plans. | GoHighLevel |
| Onboarding Resources | Tutorials, welcome course, active Facebook community. | Basic guides and tutorials. | GoHighLevel |
| Export Options | Flexible exports for funnels, courses, data (CSV). | Limited to link data exports. | GoHighLevel |
| Offline Capabilities | Limited offline editing; cloud-based. | Limited offline access; cloud-based. | Tie |
| Community Support | Active community with tutorials; 4.3 G2, 4.5 Capterra ratings. | Large creator community; fewer resources. | GoHighLevel |
| Trial/Free Plan | 14-day free trial for all plans. | Free plan; paid plans with 30-day trials. | Linktree |
Pricing Comparison
GoHighLevel Pricing
GoHighLevel offers flat-rate pricing with unlimited contacts and users:
- Starter: $97/month – Core CRM, funnels, email/SMS automation, 3 sub-accounts.
- Unlimited: $297/month – Unlimited sub-accounts, white-labeling, API access.
- SaaS Pro: $497/month – SaaS Mode, advanced API, rebilling with markup.
- Hidden Costs: Email ($0.01/email), SMS, and calls in $20 batches.
Linktree Pricing
Linktree’s pricing scales with features:
- Free: $0/month – Basic link page, limited customization.
- Starter: $5/month – Enhanced customization, basic analytics.
- Pro: $9/month – Advanced analytics, priority support.
- Premium: $24/month – Custom domains, comprehensive features.
- Hidden Costs: Custom domain fees; advanced features on higher tiers.
Verdict: GoHighLevel’s flat-rate pricing is ideal for scaling businesses with unlimited contacts and sub-accounts. Linktree’s free and low-cost plans suit creators with minimal needs.
Ideal Use Cases
When to Choose GoHighLevel
- You’re an agency managing multiple clients and need white-labeling or SaaS reselling.
- You require CRM, funnels, and multi-channel marketing (email, SMS, WhatsApp).
- You want flat-rate pricing with unlimited scalability.
- You need course creation, reputation management, or advanced automation.
When to Choose Linktree
- You’re a creator or influencer needing a simple link-in-bio page.
- You prioritize quick setup and social media integration.
- You have a limited budget and need a free or low-cost solution.
- You don’t require CRM or complex marketing features.
Frequently Asked Questions
1. What is the difference between GoHighLevel and Linktree?
GoHighLevel is an all-in-one CRM, automation, and funnel platform, while Linktree is a simple link-in-bio tool designed to organize and share multiple links from one page.
2. Can GoHighLevel replace Linktree?
Yes, GoHighLevel can create custom landing pages with unlimited links, effectively replacing Linktree while adding CRM, automation, and marketing features.
3. Is GoHighLevel more expensive than Linktree?
Yes, GoHighLevel is more costly because it’s a full business platform. Linktree is much cheaper but limited to link management.
4. Who should use Linktree instead of GoHighLevel?
Creators, influencers, and small businesses that only need a simple link-in-bio solution may prefer Linktree over GoHighLevel.
5. Who should use GoHighLevel instead of Linktree?
Agencies, marketers, and businesses that need CRM, automation, funnels, and communication tools beyond link sharing should choose GoHighLevel.
6. Does Linktree support CRM like GoHighLevel?
No, Linktree does not have CRM or automation features. GoHighLevel provides a full customer relationship management system.
7. Can GoHighLevel build a link-in-bio page like Linktree?
Yes, GoHighLevel can create customizable link-in-bio pages with unlimited branding options, forms, and integrations.
8. Which platform is easier to use: GoHighLevel or Linktree?
Linktree is extremely easy to use for beginners, while GoHighLevel requires a learning curve due to its advanced features.
9. Does GoHighLevel have a free plan like Linktree?
No, GoHighLevel does not offer a free plan but includes a 14-day free trial. Linktree offers both free and premium plans.
10. Can Linktree integrate with automation tools like GoHighLevel?
Linktree integrates with basic tools like social media and email. GoHighLevel integrates with automation platforms, CRMs, and marketing systems.
11. Which is better for social media influencers: GoHighLevel or Linktree?
Linktree is better for influencers who just need link sharing. GoHighLevel is better for influencers who want to capture leads and automate communication.
12. Can Linktree collect emails like GoHighLevel?
Yes, Linktree allows email collection on premium plans, but GoHighLevel provides advanced forms, automation, and list management.
13. Which platform has better customization: GoHighLevel or Linktree?
GoHighLevel allows full customization of landing pages, while Linktree offers limited themes and branding options.
14. Is GoHighLevel more scalable than Linktree?
Yes, GoHighLevel is highly scalable for businesses and agencies. Linktree is limited to link-sharing functionality.
15. Can I white-label GoHighLevel like Linktree?
Yes, GoHighLevel offers white-labeling for agencies. Linktree does not support white-label features.
16. Which is better for lead generation: GoHighLevel or Linktree?
GoHighLevel is built for lead generation with funnels, forms, and automation. Linktree only provides a way to share multiple links.
17. Do GoHighLevel and Linktree both offer analytics?
Yes, both offer analytics. GoHighLevel provides in-depth reporting on funnels, leads, and campaigns. Linktree provides basic link click analytics.
18. Which platform offers better ROI: GoHighLevel or Linktree?
GoHighLevel offers higher ROI for businesses and agencies needing advanced marketing tools, while Linktree provides value for individuals at a low cost.
19. Can GoHighLevel and Linktree be used together?
Yes, you can link a GoHighLevel landing page inside Linktree or use GoHighLevel alone to replace Linktree.
20. Which is overall better: GoHighLevel or Linktree?
It depends on your goals. GoHighLevel is best for agencies and businesses that need marketing automation. Linktree is best for creators who only need link management.
Final Thoughts
GoHighLevel and Linktree cater to different audiences in 2025. GoHighLevel is the ultimate choice for agencies and businesses, offering an all-in-one platform with CRM, funnels, multi-channel marketing, and white-labeling. With over 60,000 agencies and 1.2 million businesses trusting it, and $96 million in SaaS revenue generated in 2022, it’s built for scalability. Linktree excels for creators needing a simple, affordable link-in-bio page but lacks the depth for complex marketing needs. Try GoHighLevel’s 14-day free trial to unlock its powerful toolkit, or use Linktree’s free plan for basic link management.
Start Your FREE 14-Day GoHighLevel Trial
Visit More About GohighLevel vs other CRMS
